A Customizable Solution
The HMA Marketing Platform
Our hospitality marketing platform is a managed CRM that can be customized to suit your needs. We understand that one size does not fit all for hotel properties, resorts, conference centers, and hotel management companies. The HMA Marketing Platform is accessed through our cloud-based portal, eSuite, and our products function as modules within eSuite. We are here to help you select the best combination of products and services to magnify your marketing efforts.
Customer Data Platform
- Data hygiene, analysis and interpretation
- Customer data platform with data appending
- Repeat guest identification and verification
- Global email and data compliance management
- Cloud portal for data and email management
Email Marketing Engine
- Email engine management
- Blast deployment management
- Automated email campaigns
- Customizable email add ons
Guest Communications Solutions
- Boomerang cart abandonment program
- eConcierge outlet reservations tool
- Valet VIP management platform
- LEADGen group and meeting prospecting tool
Creative Services
- Brand and logo development
- Sales and marketing collateral
- Property collateral
- Content strategy and development
Strategy and support
with a human touch
When you call HMA, you’re greeted by a person, not a machine. Our marketing team gets to know you and your property so they can offer support that’s customized for your needs and impactful to your bottom line.
Marketing calendar
Track budgets and timelines
with confidence
Project development
Focus on the best
opportunities
Data interpretation
Understand guest behavior
and trends
Target identification
Personalize your message
for impact
You’re in control
Whether you need the full HMA Marketing Platform or just part of our hospitality CRM, we’ll work with you to create the perfect menu of services.