
VIP Guest Recognition for Hotels
Valet powers cross-property guest recognition and personalized service.
Soft loyalty program with cross-property visibility
Identify and recognize high-value guests across every property, and elevate VIP management with a surprise-and-delight approach that works with your existing loyalty program.

Intuitive VIP Recognition Dashboard for Hotels
Access and print guest arrival reports. See cross-property guest profiles with VIP tier, preferences, and past stays. Confirm amenity deliveries. Align teams with daily visibility that supports personalized service.
VIP Identification
Leveraging Intelligencia’s customizable VIP algorithm, Valet identifies guests who often fall off the radar. We begin by providing useful guidelines to open a valuable team dialog to help you define your VIP tiers, followed by implementation of a customized data algorithm that runs moving forward.


Daily Alerts of Your VIP Arrivals
Valet includes daily automated arrival notifications sent via email to property-level staff so they can coordinate and deliver a personal touch. Access the program via a safe and secure browser login for authorized individuals.
Customize Profiles & Amenities
Create amenities by VIP tier so teams deliver consistent perks to high-value guests. Establish and view your amenities by high-value guest tier level.

Valet at your service
Daily alerts of your VIP arrivals
Customize profiles & amenities.
Valet includes daily automated arrival notifications sent via email to property-level staff so they can coordinate and deliver a personal touch. Access the program via a safe and secure browser login for authorized individuals.
Create an array of amenity selections your team can work with that showcase your property and destination by season. Establish and view your amenities by guest tier level.
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Intuitive dashboard
View arrivals and print guest arrival reports for your team. Open and view guest profiles. Select and verify amenity deliveries.
Leveraging Intelligencia’s customizable VIP algorythm, Valet identifies guests who often fall off the radar. We begin by providing useful guidelines to open a valuable team dialog to help you define your VIP tiers, followed by implementation of a customized data algorithm that runs moving forward.
VIP Identification

FAQ: Valet VIP Guest Management for Hotels
Q: What is VIP guest recognition in hotels?
A: VIP guest recognition in hotels is the operational process of identifying high value guests before arrival and ensuring staff deliver a personalized, consistent experience during their stay. This includes recognizing repeat guests, top spenders, loyalty tier members, and influential travelers across all touchpoints, from front desk to housekeeping to food and beverage.
Q: Can Valet work with an existing hotel loyalty program?
A: Yes. Valet is designed as a soft loyalty layer that complements existing loyalty programs. It enhances recognition by surfacing high value behavior that may not be captured in a traditional points based system. Hotels can define custom VIP tiers based on revenue, frequency, lifetime value, or behavioral signals.
Q: Does Valet provide daily VIP arrival alerts?
A: Yes. Valet includes automated daily arrival notifications delivered via email to property level teams. These alerts allow staff to prepare amenities, review guest preferences, and coordinate service execution before the guest arrives.
Q: Can hotels customize VIP amenities by tier?
A: Yes. Hotels can define VIP tiers and align specific amenities to each tier. This ensures consistent delivery for high value guests and removes guesswork at the property level. Amenities can include in room gifts, upgrades, food and beverage touches, or experiential perks.
Q: Does Valet integrate with a PMS or CRM?
A: Valet works within the broader Intelligencia ecosystem and connects with hotel systems through structured data integration. This enables accurate guest identification and synchronization of profile updates while maintaining data hygiene and governance.
Q: What is the difference between a traditional loyalty program and Valet?
A: Traditional loyalty programs typically reward guests based on points and status tiers. Valet focuses on recognition and operational visibility. It identifies high value guests who may not formally enroll in a loyalty program and ensures they receive personalized service based on actual behavior.
Q: How does VIP recognition impact guest loyalty and revenue?
A: Consistent VIP recognition strengthens emotional loyalty, increases repeat bookings, and improves lifetime value. Guests who feel known and valued are more likely to book direct, leave positive reviews, and recommend the property to others.
Q: How does Valet improve VIP guest recognition across multiple properties?
A: Valet centralizes guest profiles across properties, allowing hotel groups to identify high value guests regardless of where they previously stayed. Teams can view cross property history, preferences, VIP tier status, and past amenities delivered. This visibility enables consistent recognition and service standards across an entire portfolio.
Q: How are VIP guests identified in Valet?
A: Valet uses Intelligencia’s customizable VIP algorithm to identify guests who meet defined thresholds. Hotels can establish criteria such as total revenue, number of stays, average daily rate, ancillary spend, or strategic importance. The algorithm can be adjusted as business priorities evolve.
Q: What kind of guest data is visible in the Valet dashboard?
A: The dashboard provides visibility into arrival reports, VIP tiers, cross property stay history, guest preferences, past amenities delivered, and internal notes. Authorized staff can securely access and print reports to support operational planning.
Q: Is Valet secure and access controlled?
A: Valet is accessed through a secure browser login with role based permissions. Only authorized users can view or manage VIP data. Access levels can be tailored by property or corporate role.
Q: How does Valet support operational execution, not just marketing?
A: Valet is built for property level execution. It bridges marketing intelligence and on property service delivery. By providing clear arrival reports and defined VIP tiers, it ensures that recognition flows from strategy to frontline execution.
Q: Can independent hotels use Valet?
A: Yes. Valet is designed for both independent hotels and multi property groups. Independents can use it to formalize VIP recognition and create consistent service standards without needing a large enterprise loyalty infrastructure.
Q: Does Valet support AI driven personalization initiatives?
A: Yes. Because Valet operates on unified and structured guest data, it supports AI readiness and advanced personalization initiatives. Clean, centralized guest profiles are foundational for predictive modeling and automated decision support.
